Blog - Giardini Group

Living Coral : PANTONE Color of the year 2019

Written by Rachele Micucci | Dec 17, 2018 10:04:00 AM

For 2019, Pantone has named Living Coral the color of the year, for them the color “is evocative of how coral reefs provide shelter to a diverse kaleidoscope of color.” This color represents one of the earth’s most essential and magnificent ecosystems. Do you approve this choice?

Lively yet delicate, PANTONE Living Coral envelops us with warmth and affection, infusing happiness and optimism into a constantly changing world.

In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of PANTONE  Living Coral welcomes and encourages lighthearted activity.

Symbolizing our innate need for optimism and joyful pursuits,  Living Coral embodies our desire for playful expression.

Representing the fusion of modern life, PANTONE Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media. 

Do you think you will include this color in your productions and in your Instagram feeds? 

 

 

Find here all the available colors we have in our range, and let us know if you want us to add this beautiful Coral Shade in our Special Colors section.